The Challenge
For the school holidays, Queensgate Shopping Centre wanted something special to rival their competitors. The brief to us: create something big, eye catching and immersive using dinosaurs and virtual reality!
The Solution
Building out from our client’s ideas, we created an immersive dinosaur experience that integrated virtual reality, fossil-egg digs, a walk-through dino park and photo opportunities with life-like dinosaur statues. The full set-up was crafted by our expert prop makers and shipped all the way to Wellington and back, on budget – and with smiles all around.
The Results
INCREASED VISITORS
BY OVER 30%
The client was over the moon with the outcome of the two-week experience, with shopping centre visitor numbers increasing by over a third compared to previous years.
BOOKED FOR FUTURE
SCHOOL HOLIDAY ACTIVATIONS
And we were rebooked for the next school holidays straight away.
CLIENT LOVE
“Thank you for pulling all of this together for us and working so closely with us on our vision to bring this to life in the centre. ”
